Fermer
Loading
Fermer

Fermer
You consult a document to analyse its content and determine whether it is useful for your teaching purposes. You order a document to use it in class. Note that the use of certain cases is subject to charges. These cases are easily identified by our business partners’ logos. When you want to use one of these cases in an educational context, you are redirected to the trading partner with which you will carry out the transaction.

Jacques Wilkins : maestro de la communication

Case 9 40 2006 062
Case published in the International Journal of Case Studies in Management, Vol. 4, No. 5
Languages : 
  • French
Keywords: 
  • Valeurs personnelles,
  • Communications,
  • Habiletés de direction
Year of production : 
2004
Registration date : 
2006-12-15
Teaching notes included : 
Yes
Abstract

Le cas retrace la carrière de Jacques Wilkins qui, jusqu'à quelques mois avant la rédaction de son histoire, était à la tête des communications du cabinet du premier ministre du Québec, M. Bernard Landry. Les 34 ans de carrière de Jacques Wilkins se sont déroulés dans les secteurs public et parapublic, notamment le ministère de la Santé et le cabinet du premier ministre du Québec (Parti Québécois - PQ).

Primary domain : 
Management
Secondary domain : 
Not available
Sectors : 
  • Utilities
Source : 
HEC Montréal
Type : 
Traditional case 
Type of data used in the production of the case : 
Undefined
Event location : 
Montréal, Québec, Canada
Year of start of the event : 
2004
Year the event ended : 
Not available
Business size : 
n.d.